Welcome to New London, Wisconsin, a charming town founded in 1851 with a population of around 5,685 residents. Known for its picturesque views along the Wolf River, this town has a rich history dating back to the early settlers in the mid-19th century. New London is also famous for being the birthplace of author Edna Ferber, known for her Pulitzer Prize-winning novel “So Big.” Sister cities of New London include Naas, Ireland, and MysÅ‚owice, Poland.